Episode 158

158. The Secrets of Building an Intentional Culture with Robert Glazer

Today, I am joined by Robert Glazer, the founder and chairman of Acceleration Partners. Robert's passion for building businesses has turned him into a culture and leadership expert, and he spills the beans on how he did it. In this episode, he shares invaluable insights on identifying and rewarding the right behaviors and values within a company.

We'll delve into the importance of core values in creating a company culture, with a fascinating "mission to Mars" exercise that helps define values. Robert underscores the need for shared core values within a team, rather than cloning the founder's values, and why repelling the wrong people is just as important as attracting the right ones.

Robert highlights the use of behavioral-based interview questions and shares a compelling example of how hiring for values over skills can lead to exceptional performance. We also explore how personal core values can shape leadership styles and decision-making, emphasizing the importance of self-awareness in leaders.


This episode is a treasure trove of wisdom on building a thriving company culture, aligning core values with leadership, and making the right hiring decisions. So, if you're navigating the exciting but sometimes challenging world of being the boss, tune in!


What you'll hear in this episode:

[0:00] Building an intentional culture with a successful entrepreneur

[2:30] Entrepreneurship, remote work, and core values

[7:30] Company culture and values

[10:05] Company values and their impact on leadership and team dynamics

[15:50] Company culture and values in a fast-paced digital agency

[18:45] Core values in hiring and their impact on a company's culture

[24:15] Personal and company core values in leadership development

[28:10] Core values and leadership with Robert Glazer


Listen to Similar Episodes:

Back to The Basics: Establishing Your Mission and Core Values

Mastering Remote Work and Culture with Graeme Barlow

8 Common Interview Biases and How to Avoid Them


* Connect with Robert on LinkedIn https://www.linkedin.com/in/glazer/

* Find more information on Robert's website https://robertglazer.com


* Connect with me on IG @jackie.koch_

* Find more information on my website https://www.jackiekoch.com/

About the Podcast

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About your host

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Jackie Koch

Hey, I’m Jackie Koch. I have over 15 years of experience prospecting talent and building teams for Fortune 500 companies, startups and small businesses in all types of industries.  Technically, I have an MBA from Concordia University, although I’d argue I learned more about growing and scaling a modern business over the last 5 years in the LA tech start up scene. There I built out recruiting and People Operations teams for high growth tech start ups. I love entrepreneurs and being one at heart, I started my own business during the pandemic. I’m the founder and CEO of People Principles where I help founders scale through fractional recruiting and people operations services.