119. Unlocking Hidden Talent: Recruiting People That Aren't Actively Job Hunting

Today, we're uncovering the secrets of finding talent for your job openings – those hidden gems that can transform your team – even if they aren't actively looking for a new job!

First up, I'll be sharing my insights on how to uncover talent for open roles at your company. We'll discuss the vital importance of tapping into skilled professionals who aren't actively job hunting. Whether you're looking for hourly employees or top-level executives, I've got strategies for you. We'll explore local community boards, trade schools, social media groups, and networking events – all fantastic resources to discover that hidden talent pool. Plus, I'll reveal some unique tips, like partnering with temporary agencies and even hosting contests to attract potential candidates.

But that's not all! In today's fast-paced world, you can't ignore the power of LinkedIn and other modern methods. Learn how to research companies, target industries, and craft effective messages. I'll share my tricks for finding and reaching out to potential candidates, including the art of sending messages and using email sequencing tools to get those crucial responses. Patience is key, with 75% of responses coming after the third email message.

But wait, there's more! I'll spill the beans on a powerful strategy – creating content marketing that showcases your company culture through blogs, videos, and podcasts. This not only attracts top talent but also builds a pipeline of qualified candidates for future roles. I'll even share how I've hired up to 5 people through this method.

Remember, intention and hard work are essential in finding the right people. If you're running a small business and wondering where to start, tune in now!

What you'll hear in this episode:

[1:55] What is passive talent?

[2:35] Tapping into skilled professionals who are not actively looking for a new job

[3:15] Finding passive talent for job openings

[7:53] Researching companies in a specific industry to create a list of potential targets

[9:30] Using LinkedIn to find and reach out to potential candidates for job openings

[11:30] Online passive sources for talent acquisition

[13:55] Tips for creating tailored, effective messages to potential candidates

[15:35] The importance of intention and work in finding the right people

[18:35] Information on toolkits to help small businesses find and hire the best candidates

Listen to Similar Episodes:

Selling Your Business Through Storytelling with Marisa Corcoran

How Do I Find (and Keep) Great Employees

The Secret to Hiring Success: Strategies for Finding the Right Employee

* Connect with me on IG @jackie.koch_

* Find more information on my website https://www.jackiekoch.com/