Episode 62

Leading Through Tough Times: Tips and Strategies for Entrepreneurs

We're going to tackle a topic that every boss needs to understand: How to lead your team through difficult times. As an entrepreneur, I know firsthand how challenging it can be to navigate tough situations, but I also know that it's possible to come out stronger on the other side.

One of the key things that I've learned is that empathy and transparency are critical during difficult times. Whether it's budget cuts, restructuring, or layoffs, being honest with your team about the situation is essential. By approaching the situation with empathy and understanding, you can help ease any feelings of uncertainty or fear that your team may be experiencing.

Clear and concise communication is also crucial in leading your team through tough times. Your team needs to know what's happening and how it will impact them. While it may be tempting to sugarcoat the situation, transparency is key in building trust with your team. During times of change, it's essential to prioritize the well-being of your team. This means being available to answer questions and address concerns, providing resources for support, and creating a positive and supportive work environment.


As an entrepreneur, you have the power to lead your team through any challenge. By prioritizing empathy, transparency, and support, you can help your team navigate through difficult times and emerge stronger than ever.


What you'll hear in this episode:

[2:40] Examples of times I had to lay people off

[6:55] Tips for being the leader of your team needs in difficult times 

[13:40] Tips for how to message layoffs or rifts

[24:00] How to support employees that are still there


Listen to Similar Episodes:

3 Habits To Help You Become a Better Leader

How To Properly Support Your Team

Developing a Leadership Mindset with Zach Arend


* Connect with me on IG @jackie.koch_

* Find more information on my website www.jackiekoch.com

About the Podcast

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About your host

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Jackie Koch

Hey, I’m Jackie Koch. I have over 15 years of experience prospecting talent and building teams for Fortune 500 companies, startups and small businesses in all types of industries.  Technically, I have an MBA from Concordia University, although I’d argue I learned more about growing and scaling a modern business over the last 5 years in the LA tech start up scene. There I built out recruiting and People Operations teams for high growth tech start ups. I love entrepreneurs and being one at heart, I started my own business during the pandemic. I’m the founder and CEO of People Principles where I help founders scale through fractional recruiting and people operations services.